AI Overview Report for "What is identity theft?"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Sep 05, 2025 at 1:08 AM

Volatility Score

5.7/10

Medium

AI Trust Score

N/A

Answer Format

Definition

Total Citations

749

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

380
Lifetime Ghost Citations
Out of 749 total
50.7%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
consumer.ftc.gov

What To Know About Identity Theft | Consumer Advice

consumer.ftc.gov

32
Citations for "What is identity theft?"

Page Performance Across All Keywords ℹ️

181
Total Citations
All Keywords
#6.7
Avg Citation Rank
In AI Overview
30
Ghost Citations
All Keywords
16.6%
Ghost Rate
All Keywords
View Source
#2
experian.com

What Is Identity Theft? - Experian

experian.com

29
Citations for "What is identity theft?"

Page Performance Across All Keywords ℹ️

578
Total Citations
All Keywords
#19.4
Avg Citation Rank
In AI Overview
399
Ghost Citations
All Keywords
69.0%
Ghost Rate
All Keywords
View Source
#3
en.wikipedia.org

Identity theft - Wikipedia

en.wikipedia.org

28
Citations for "What is identity theft?"

Page Performance Across All Keywords ℹ️

5953
Total Citations
All Keywords
#6.7
Avg Citation Rank
In AI Overview
1301
Ghost Citations
All Keywords
21.9%
Ghost Rate
All Keywords
View Source

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