AI Overview Report for "What is a unicorn company?"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Aug 11, 2025 at 1:07 AM

Volatility Score

4.36/10

Medium

AI Trust Score

N/A

Answer Format

Image

Total Citations

260

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

99
Lifetime Ghost Citations
Out of 260 total
38.1%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
investopedia.com

Unicorn: What It Means in Investing, With Examples

investopedia.com

17
Citations for "What is a unicorn company?"

Page Performance Across All Keywords ℹ️

1000
Total Citations
All Keywords
#14.7
Avg Citation Rank
In AI Overview
348
Ghost Citations
All Keywords
34.8%
Ghost Rate
All Keywords
View Source
#1
britannica.com

Unicorn Company Status: What It Means & How to Invest - Britannica

britannica.com

16
Citations for "What is a unicorn company?"

Page Performance Across All Keywords ℹ️

299
Total Citations
All Keywords
#26.4
Avg Citation Rank
In AI Overview
124
Ghost Citations
All Keywords
41.5%
Ghost Rate
All Keywords
View Source
#1
justinwelsh.me

What is a Unicorn Company? | Justin Welsh

justinwelsh.me

16
Citations for "What is a unicorn company?"

Page Performance Across All Keywords ℹ️

25
Total Citations
All Keywords
#18.6
Avg Citation Rank
In AI Overview
6
Ghost Citations
All Keywords
24.0%
Ghost Rate
All Keywords
View Source

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