AI Overview Report for "PC vs Mac"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Aug 06, 2025 at 2:48 PM

Volatility Score

5.15/10

Medium

AI Trust Score

N/A

Answer Format

Comparison

Total Citations

154

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

73
Lifetime Ghost Citations
Out of 154 total
47.4%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
crucial.com

Mac vs PC: The Pros and Cons | Crucial.com

crucial.com

12
Citations for "PC vs Mac"

Page Performance Across All Keywords ℹ️

74
Total Citations
All Keywords
#7.0
Avg Citation Rank
In AI Overview
27
Ghost Citations
All Keywords
36.5%
Ghost Rate
All Keywords
View Source
#1
rippling.com

Mac or PC for work: Differences & how to choose - Rippling

rippling.com

10
Citations for "PC vs Mac"

Page Performance Across All Keywords ℹ️

13
Total Citations
All Keywords
#9.8
Avg Citation Rank
In AI Overview
3
Ghost Citations
All Keywords
23.1%
Ghost Rate
All Keywords
View Source
#2
pdq.com

Mac vs. PC: What's right for your business? - PDQ

pdq.com

10
Citations for "PC vs Mac"

Page Performance Across All Keywords ℹ️

12
Total Citations
All Keywords
#5.9
Avg Citation Rank
In AI Overview
2
Ghost Citations
All Keywords
16.7%
Ghost Rate
All Keywords
View Source

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