AI Overview Report for "Online vs Store"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Aug 11, 2025 at 1:05 AM

Volatility Score

1.21/10

Low

AI Trust Score

N/A

Answer Format

Comparison

Total Citations

164

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

102
Lifetime Ghost Citations
Out of 164 total
62.2%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
rubick.ai

Online Shopping Vs. In-Store Shopping - Major Differences

rubick.ai

15
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

15
Total Citations
All Keywords
#7.9
Avg Citation Rank
In AI Overview
0
Ghost Citations
All Keywords
0.0%
Ghost Rate
All Keywords
View Source
#2
chargebacks911.com

Online Shopping vs In-Store Shopping: the Future of Retail?

chargebacks911.com

14
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

14
Total Citations
All Keywords
#4.2
Avg Citation Rank
In AI Overview
0
Ghost Citations
All Keywords
0.0%
Ghost Rate
All Keywords
View Source
#1
blog.nationwide.com

Online Shopping vs. In-Store Shopping: Pros and Cons

blog.nationwide.com

13
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

36
Total Citations
All Keywords
#5.7
Avg Citation Rank
In AI Overview
1
Ghost Citations
All Keywords
2.8%
Ghost Rate
All Keywords
View Source

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