AI Overview Report for "Online vs Store"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Sep 06, 2025 at 1:09 AM

Volatility Score

6.63/10

Medium

AI Trust Score

N/A

Answer Format

Comparison

Total Citations

301

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

175
Lifetime Ghost Citations
Out of 301 total
58.1%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
blog.nationwide.com

Online Shopping vs. In-Store Shopping: Pros and Cons

blog.nationwide.com

27
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

75
Total Citations
All Keywords
#5.1
Avg Citation Rank
In AI Overview
2
Ghost Citations
All Keywords
2.7%
Ghost Rate
All Keywords
View Source
#2
chargebacks911.com

Online Shopping vs In-Store Shopping: the Future of Retail?

chargebacks911.com

23
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

23
Total Citations
All Keywords
#4.6
Avg Citation Rank
In AI Overview
0
Ghost Citations
All Keywords
0.0%
Ghost Rate
All Keywords
View Source
#1
rubick.ai

Online Shopping Vs. In-Store Shopping - Major Differences

rubick.ai

21
Citations for "Online vs Store"

Page Performance Across All Keywords ℹ️

21
Total Citations
All Keywords
#8.0
Avg Citation Rank
In AI Overview
0
Ghost Citations
All Keywords
0.0%
Ghost Rate
All Keywords
View Source

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