AI Overview Report for "not elf on a shelf but"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Aug 10, 2025 at 1:05 AM

Volatility Score

5.6/10

Medium

AI Trust Score

N/A

Answer Format

Bulleted

Total Citations

77

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

53
Lifetime Ghost Citations
Out of 77 total
68.8%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
thoughtfulparent.com

7 Reasons to Ditch Elf on the Shelf {and an alternative ...

thoughtfulparent.com

15
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

1938
Total Citations
All Keywords
#3.5
Avg Citation Rank
In AI Overview
238
Ghost Citations
All Keywords
12.3%
Ghost Rate
All Keywords
View Source
#1
reindeerinhere.com

This Mama Loves: Elf on the Shelf Alternatives - Reindeer In Here

Ghost Source

reindeerinhere.com

12
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

98
Total Citations
All Keywords
#7.1
Avg Citation Rank
In AI Overview
15
Ghost Citations
All Keywords
15.3%
Ghost Rate
All Keywords
View Source
#2
thesweetestpart.com

13 Elf on the Shelf Alternatives That Your Kids Will Love

Ghost Source

thesweetestpart.com

8
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

389
Total Citations
All Keywords
#6.7
Avg Citation Rank
In AI Overview
8
Ghost Citations
All Keywords
2.1%
Ghost Rate
All Keywords
View Source

Want Deeper Intelligence?

This is just a preview of our AI-SERP intelligence. Get access to historical trends, competitive analysis, content briefs, and track your own keywords with our full platform.

Start Free Trial