AI Overview Report for "not elf on a shelf but"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Sep 06, 2025 at 1:09 AM

Volatility Score

4.5/10

Medium

AI Trust Score

N/A

Answer Format

Paragraph

Total Citations

178

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

126
Lifetime Ghost Citations
Out of 178 total
70.8%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
thoughtfulparent.com

7 Reasons to Ditch Elf on the Shelf {and an alternative ...

thoughtfulparent.com

27
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

3971
Total Citations
All Keywords
#3.3
Avg Citation Rank
In AI Overview
456
Ghost Citations
All Keywords
11.5%
Ghost Rate
All Keywords
View Source
#1
reindeerinhere.com

This Mama Loves: Elf on the Shelf Alternatives - Reindeer In Here

Ghost Source

reindeerinhere.com

21
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

145
Total Citations
All Keywords
#7.3
Avg Citation Rank
In AI Overview
34
Ghost Citations
All Keywords
23.4%
Ghost Rate
All Keywords
View Source
#1
findingmyselfyoung.com

Elf on the Shelf Alternative Christmas Traditions

Ghost Source

findingmyselfyoung.com

12
Citations for "not elf on a shelf but"

Page Performance Across All Keywords ℹ️

691
Total Citations
All Keywords
#44.9
Avg Citation Rank
In AI Overview
32
Ghost Citations
All Keywords
4.6%
Ghost Rate
All Keywords
View Source

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