AI Overview Report for "Compare mutual funds vs. ETFs"

Comprehensive analysis of AI Overview performance, volatility, and citation patterns

Last Updated: Aug 11, 2025 at 1:02 AM

Volatility Score

5.81/10

Medium

AI Trust Score

N/A

Answer Format

Comparison

Total Citations

116

All snapshots combined

Ghost Citation Alert

This keyword has a significant number of "Ghost Citations" - sources that are cited in AI Overview but don't appear in the first 100 organic search results.

64
Lifetime Ghost Citations
Out of 116 total
55.2%
Ghost Citation Rate
Across all snapshots

What this means: These sources have strong topical authority that Google's AI recognizes, but they may not be optimizing for traditional SEO metrics. This presents both opportunities and challenges for content strategy.

Top 3 Cited Sources

The most prominently featured sources in AI Overview for this keyword

#1
troweprice.com

Mutual Funds vs. ETFs: Which is best for your investment ...

troweprice.com

8
Citations for "Compare mutual funds vs. ETFs"

Page Performance Across All Keywords ℹ️

17
Total Citations
All Keywords
#4.9
Avg Citation Rank
In AI Overview
9
Ghost Citations
All Keywords
52.9%
Ghost Rate
All Keywords
View Source
#1
usbank.com

ETF vs. Mutual Fund: What's the Difference? | U.S. Bank

usbank.com

8
Citations for "Compare mutual funds vs. ETFs"

Page Performance Across All Keywords ℹ️

79
Total Citations
All Keywords
#13.6
Avg Citation Rank
In AI Overview
36
Ghost Citations
All Keywords
45.6%
Ghost Rate
All Keywords
View Source
#1
schwab.com

ETFs vs. Mutual Funds – What's the Difference?

schwab.com

6
Citations for "Compare mutual funds vs. ETFs"

Page Performance Across All Keywords ℹ️

91
Total Citations
All Keywords
#10.5
Avg Citation Rank
In AI Overview
40
Ghost Citations
All Keywords
44.0%
Ghost Rate
All Keywords
View Source

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